
Martha Horler
Unlocking the Potential of Data and Technology

At The Data Goddess, I help higher education providers—especially small and specialist ones—make sense of their data and systems. Whether you’re exploring SharePoint, Power BI, or custom databases, I turn technical tools into practical solutions that actually work for your team.
With two decades of sector experience, I understand the realities of managing data in complex, resource-stretched environments. That’s why I offer consultancy that’s clear, flexible, and tailored to your needs—no jargon, no assumptions.
From developing dashboards to designing intranets, I focus on making new technologies accessible and empowering. My work goes beyond implementation—I help you build the skills and confidence to use your systems effectively, long after our project ends.
I also support individuals through mentoring, training, and career development, because great data work starts with empowered people. Whether you’re navigating data protection, preparing for returns, or simply need a sounding board—I’m here to help.
You don’t need to know everything about tech. You just need the right support to move forward. At The Data Goddess, I offer that support—practical, honest, and built around you.
At The Data Goddess, it’s not just about tech. It’s about making your systems smarter, your processes smoother, and your team more confident. Let’s take the stress out of data, and turn your challenges into opportunities for growth.

What I Offer
I’m here to help you navigate the increasingly complicated world of data and technology.
- Strategy & Process
Expert guidance on data strategy, governance, and process optimisation, ensuring your organisation’s data and technology work seamlessly together. - Bespoke Development
Custom-built solutions in SharePoint, Power Apps, and 365 to streamline workflows, visualise insights, and improve efficiency. - Coaching and Mentoring
Personalised support to build confidence and capability in data and technology, from career coaching to team development. - Data Visualisation and Analysis
Transforming complex datasets into clear, actionable insights with tailored dashboards and analytics.
Wellbeing is not a nice-to-have. It is a system indicator.
When conversations turn to wellbeing, they often drift into the personal. Resilience. Self-care. Better boundaries. While these matter, they can also obscure a more uncomfortable truth. Persistent stress and burnout are rarely individual failings. They are signals that a system is not working as designed. Firefighting extracts its cost from people In a firefighting culture,…
Continue Reading Wellbeing is not a nice-to-have. It is a system indicator.
Extra capacity is not inefficiency. It is risk management.
When organisations talk about risk, they usually focus on the visible and technical. Cyber security. Compliance. Financial controls. System resilience. These are all important, and all budgeted for. What is rarely treated as a risk is the absence of capacity. And yet, lack of capacity is one of the biggest drivers of failure, stress, and…
Continue Reading Extra capacity is not inefficiency. It is risk management.
The hidden cost of constant firefighting
One of the reasons firefighting persists is that its true cost is hard to see. On the surface, work still gets done. Deadlines are met, reports are delivered, emails are answered. From the outside, the organisation appears functional, even efficient. But this apparent productivity is misleading. Firefighting shifts costs away from budgets and plans and…
Ready to work with the Data Goddess?
Get in touch to start a conversation about how we can work together.


