
Martha Horler
Unlocking the Potential of Data and Technology

At The Data Goddess, I help higher education providers—especially small and specialist ones—make sense of their data and systems. Whether you’re exploring SharePoint, Power BI, or custom databases, I turn technical tools into practical solutions that actually work for your team.
With two decades of sector experience, I understand the realities of managing data in complex, resource-stretched environments. That’s why I offer consultancy that’s clear, flexible, and tailored to your needs—no jargon, no assumptions.
From developing dashboards to designing intranets, I focus on making new technologies accessible and empowering. My work goes beyond implementation—I help you build the skills and confidence to use your systems effectively, long after our project ends.
I also support individuals through mentoring, training, and career development, because great data work starts with empowered people. Whether you’re navigating data protection, preparing for returns, or simply need a sounding board—I’m here to help.
You don’t need to know everything about tech. You just need the right support to move forward. At The Data Goddess, I offer that support—practical, honest, and built around you.
At The Data Goddess, it’s not just about tech. It’s about making your systems smarter, your processes smoother, and your team more confident. Let’s take the stress out of data, and turn your challenges into opportunities for growth.

What I Offer
I’m here to help you navigate the increasingly complicated world of data and technology.
- Strategy & Process
Expert guidance on data strategy, governance, and process optimisation, ensuring your organisation’s data and technology work seamlessly together. - Bespoke Development
Custom-built solutions in SharePoint, Power Apps, and 365 to streamline workflows, visualise insights, and improve efficiency. - Coaching and Mentoring
Personalised support to build confidence and capability in data and technology, from career coaching to team development. - Data Visualisation and Analysis
Transforming complex datasets into clear, actionable insights with tailored dashboards and analytics.
Firefighting feels normal. That’s the problem.
In many organisations, especially in professional services and higher education, firefighting is not an exception. It is the default mode of operation. Urgent emails, last-minute data requests, unexpected issues, looming deadlines that should not be looming. Everyone is busy, everyone is reacting, and somehow this is treated as normal. Over time, constant urgency becomes background…
Continue Reading Firefighting feels normal. That’s the problem.
My predictions for 2026: AI, data, and the gap between ambition and reality
At the start of 2026, it feels like the conversation around AI in higher education is shifting. The early excitement has not disappeared, but it has settled into something more serious and, in some cases, more uncomfortable. The question is no longer whether institutions will use AI, but whether they are ready to use it…
Continue Reading My predictions for 2026: AI, data, and the gap between ambition and reality
A Christmas Reflection on My First Year as an Independent Consultant
As the year draws to a close and the Christmas lights start appearing in windows, I have found myself looking back on what has been my first full year as an independent consultant. It has been a year of learning, building, experimenting, and, most of all, gratitude. If you had told me twelve months ago…
Continue Reading A Christmas Reflection on My First Year as an Independent Consultant
Ready to work with the Data Goddess?
Get in touch to start a conversation about how we can work together.


